About Us

Local Mercato was created by two Los Angeles natives, Dina Litt & Janie Schwartz. LM is all about bringing back the experience of shopping and connecting people "IRL" (in real life). We offer a curated marketplace in unique pop-up locations connecting talented designers & influencers of fashion, jewelry, accessories, health, beauty, and home decor with local consumers. 

Local Mercato is proud to partner with charitable organizations donating a portion of sales from each event to support an important local cause. 


Dina Litt

Dina Litt has spent over 17 years in the corporate world working in advertising and brand partnerships for various media companies. Working with some of the top entertainment & lifestyle brands to help them find their audience and tell their story. She's created client experiences at Superbowl, Comic Con, the Cannes Film Festival to name a few. Additionally, having started her career in retail, she spent over a decade at one of LA's most popular stores, Fred Segal Santa Monica, where she was a buyer and retail associate. 

Dina is an LA local and lives in Brentwood with her husband and two boys.    

Janie Schwartz

Janie's broad fashion experience has stretched across brand creation/management, online merchandising and e-commerce from start-up phase to established consumer brands.  With over 10 years of experience in the online marketing & merchandising space, Janie has spent the last 2 years managing all aspects of Curated, an LA based showroom that houses unique signature pieces from across the globe.  She enjoys searching for the latest styles and understands how to reach and inspire today’s modern shopper.

Janie lives in Pacific Palisades with her husband and two young children.